Marvel denies using AI in teaser posters for 'The Fantastic Four'

indiewire.com February 4, 2025, 10:00 PM UTC

Marvel has denied using generative AI for teaser posters of its upcoming film "The Fantastic Four: First Steps." The studio responded to accusations after fans noticed oddities, such as repeated faces and characters with missing fingers or legs. A Marvel/Disney spokesperson stated that AI was not involved in creating the posters, but did not provide further details. Concerns about AI in Hollywood have increased, especially after previous instances where AI was used in projects. The controversy highlights ongoing confusion about the use of AI in film production. Other studios, like A24, have faced similar accusations regarding their promotional materials, but responses have varied.


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