Mahindra & Mahindra prepares to launch first electric vehicles with bookings starting this month

Mahindra & Mahindra (M&M) is set to launch its first electric vehicles, the BE 6e and XEV 9e, with bookings starting later this month. Deliveries are expected next month, targeting sales of 5,000 units per month. M&M's shares have risen 86% over the past year, reaching near their 52-week high. The company reported a 38% year-on-year increase in standalone Ebitda for Q3FY25, driven by strong performance in its auto and farm equipment segments. Despite strong domestic growth, M&M faces challenges in its international farm market. The company is evaluating its global presence while aiming to maintain growth in the tractor industry, supported by favorable agricultural conditions.