Lottery.com launches international lottery operations targeting Europe and Africa
Lottery.com Inc. has launched its international lottery operations, aiming to generate revenue by the end of March. This move targets markets in Europe, Africa, and other emerging regions, reflecting a shift from its previous focus. The company has customized its technology platform to enhance user experience for international audiences. It has also formed partnerships with marketing and affiliate firms to boost customer acquisition in these new markets. With this expansion, Lottery.com plans to attract a global customer base by collaborating with local partners. This strategy marks a significant change as the company seeks to adapt to local preferences and regulations.