Leon Festinger explains why people resist changing their beliefs

economictimes.indiatimes.com

Psychologist Leon Festinger's quote highlights the difficulty in changing deeply held beliefs, even when presented with facts. Festinger explained that people often reject opposing views, question evidence, or fail to grasp logical arguments because convictions are tied to identity and emotions, not just facts. This underscores that persuasion requires empathy and understanding, not just confrontation, and that beliefs are complex and personal.


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Leon Festinger explains why people resist changing their beliefs | News Minimalist