Kaufland offers the most discounts, according to a study of German supermarkets

chip.de (German)

Kaufland offered the most discounts, followed closely by Edeka, according to a study. The analysis of supermarket flyers from September to October 2025 found Kaufland had 498 offers, Edeka 436, Lidl 243, and Aldi 178. Discounts frequently applied to drinks, dairy, and sweets, while healthier options like produce were less often reduced.


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Kaufland offers the most discounts, according to a study of German supermarkets | News Minimalist