Kaufland introduces Card XTRA bonus program with unified points system

bild.de (German)

Kaufland is launching a new bonus program, Card XTRA, on February 12th, replacing its previous system with a unified points system for stores and its online marketplace. The Card XTRA allows customers to earn one point per euro spent, redeemable for coupons, loyalty promotions, and free rewards activated in the app. Purchases of items like tobacco and gift cards are excluded from earning points. This new program aims to be more user-friendly and offers personalized coupons based on past purchases, with points valid for twelve months.


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Kaufland introduces Card XTRA bonus program with unified points system | News Minimalist