Juicy Couture revives rhinestone-embellished tracksuits for a new generation

watson.ch (French)

Juicy Couture's iconic velour tracksuits, known for their rhinestone-embellished bottoms, are making a significant comeback. This revival is driven by Y2K nostalgia, with younger generations discovering the brand through social media platforms like TikTok and reinterpreting its distinctive style. The brand, popular with celebrities in the early 2000s, is capitalizing on the resurgence of 2000s fashion trends, with predictions suggesting tracksuits will be a key item in 2026.


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Juicy Couture revives rhinestone-embellished tracksuits for a new generation | News Minimalist