J-hope of BTS reportedly to become Nike's global ambassador in 2026

sportskeeda.com

BTS member j-hope is reportedly set to become Nike’s global ambassador in 2026, with a themed campaign inspired by his solo album. The report from Sure magazine suggests a campaign titled "Hope on the Street" and follows speculation fueled by Nike marketing staff following j-hope on Instagram. This potential ambassadorship would be j-hope's second global role, following his Louis Vuitton appointment, and comes as BTS prepares for a group comeback in spring 2026.


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J-hope of BTS reportedly to become Nike's global ambassador in 2026 | News Minimalist