Guadalajara families turn missing loved ones into soccer stickers for World Cup campaign

abcnews.com

Families in Guadalajara are using World Cup-themed posters to highlight Mexico's 135,000 missing people. The initiative transforms collectible soccer stickers into missing person notices, featuring images of loved ones in national team jerseys, to draw attention during the World Cup. This campaign by the Luz de Esperanza collective aims to make the disappeared visible to visitors amidst frustration over government spending on the tournament.


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Guadalajara families turn missing loved ones into soccer stickers for World Cup campaign | News Minimalist