GTA 6 trailer boosts Pointer Sisters' song streams

The Pointer Sisters' "Hot Together" experienced a staggering 182,000% surge in Spotify streams within two hours of the Grand Theft Auto VI trailer release. The trailer's use of the 1986 hit song has revitalized interest in the track, mirroring the franchise's history of boosting classic songs. This demonstrates the game's influence on music consumption and its ability to connect with diverse audiences. This phenomenon follows a similar trend from the first trailer, which featured Tom Petty's "Love Is A Long Road." Rockstar Games' strategic music choices continue to shape cultural trends and revive older music.