Google explains how publishers can increase traffic from its Top Stories feature

searchenginejournal.com

Google released new documentation detailing how publishers can optimize for its Top Stories feature to increase website traffic. The updated guidance focuses on Google's Preferred Sources program, explaining that freshness and structured data can improve ranking. It also outlines how to encourage users to add sites as preferred sources. This program is currently limited to English-language web pages globally, offering a way for news sites to gain visibility in Google Search results.


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Google explains how publishers can increase traffic from its Top Stories feature | News Minimalist