Fox plans new streaming service to target cord-cutters by end of 2025
Fox is set to launch a new streaming service by the end of 2025, entering a competitive market. Analysts suggest this move could be beneficial due to Fox's existing sports rights, which will help keep costs low. The new service aims to attract "cord-cutters and cord-nevers," according to CEO Rupert Murdoch. This follows the abandonment of a planned sports-focused venture with Disney and Warner Bros. Discovery. Fox's strategy is considered low-risk, as it will not incur additional costs for sports rights. The service will differentiate itself from Fox Nation by offering a range of sports content, despite the fragmented nature of its rights.