EU regulators consider stricter rules for Apple Ads and Maps

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EU regulators will investigate if Apple Ads and Maps qualify as "gatekeeper" services under the Digital Markets Act, potentially subjecting them to stricter rules. Apple has notified the European Commission that these services meet the criteria, but the tech giant argues they should be exempted from the onerous requirements. The Commission has 45 days to decide, with Apple stating its services are not dominant players and do not possess critical intermediation functionalities.


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