Election Commission mandates transparency for AI and social media campaigns in local polls

thehindu.com [$]

AI and social media campaign materials for local polls must follow Election Commission guidelines for transparency. All AI-generated or digitally altered content requires clear labeling like 'AI Generated' and creator disclosure. This applies to videos, images, and audio, with specific display requirements. The rules align with existing IT Acts and the Model Code of Conduct, prohibiting deepfakes and harmful content, with cyber police monitoring and swift removal of violations.


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Election Commission mandates transparency for AI and social media campaigns in local polls | News Minimalist