Edeka Südwest transitions Marktkauf stores to E-Center brand

Edeka Südwest is phasing out its Marktkauf brand, with many large-format stores transitioning to the E-Center brand. This strategic shift aims to better utilize large retail spaces, as Marktkauf has not met expectations in the current market. Several independent retailers are already converting their stores this year. Marktkauf, a subsidiary of Edeka, typically features over 5,000 square meters of combined food and non-food items. Edeka Südwest also eliminated the separate Marktkauf pricing structure earlier this year.