Edeka leads German supermarkets in customer popularity survey

bild.de (German)

Edeka is Germany's most popular supermarket chain according to a customer survey. The survey of 7,400 Germans ranked Edeka first with 64.7 points, followed by Lidl and Rewe. All top four retailers improved their scores since 2022. Overall consumer trust in grocery retailers has declined due to issues with price transparency and discount policies, impacting perceived value and brand loyalty.


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Edeka leads German supermarkets in customer popularity survey | News Minimalist