Disney secures Grammys broadcasting rights in major network shift

Disney has signed a ten-year agreement to broadcast the Grammys on ABC, Hulu, and Disney+ starting in 2027. This marks the first change in the awards' broadcasting network since 1973, when CBS began airing the show. The deal includes plans for music specials produced by The Recording Academy. Disney will also have rights to the Super Bowl and the Oscars in 2027, allowing for larger advertising packages. The Grammys have seen a decline in viewership, with 16.9 million tuning in this year compared to nearly 40 million in 2013. Disney aims to revitalize the awards show as part of its broader strategy to enhance live event programming.