Detroit Auto Show returns to January with focus on electric vehicles
The Detroit Auto Show returned to January for the first time since 2019, following a winter storm. Attendees faced cold temperatures and wet streets to explore the event at Huntington Place, which features a focus on electric and hybrid vehicles. The show has been rebranded from the North American International Auto Show and includes indoor tracks for vehicle demonstrations. It aims to generate over $100 million in economic benefits for the city, although past events have seen impacts as high as $300 million. New vehicles, like the electric Volkswagen ID.Buzz, are making their debut. The show continues to attract visitors, with many eager to see the latest offerings from automakers in Detroit, the historic center of the auto industry.