China International sees event operations driving the 7 trillion yuan sports industry

cn.investing.com (Chinese)

China International believes the sports industry's future growth lies in event operations, with AI-enhanced media, marketing, and IP derivatives poised for significant gains. The Chinese sports industry is targeting a 7 trillion yuan output by 2030, with service sectors increasingly dominating over manufacturing, driven by policy support and consumer upgrades. The success of domestic "Su Chao" leagues, demonstrating strong consumer enthusiasm and a significant consumption multiplier effect, highlights the growing commercial potential of sports events.


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