Canelo Alvarez defends boxing's prominence against MMA claims

Canelo Alvarez asserted boxing's enduring supremacy over MMA during a press conference, directly countering Max Kellerman's claims of boxing's declining popularity. Kellerman praised UFC's Dana White for MMA's growth, suggesting boxing is "not as big as it used to be," which drew boos from the audience. Alvarez's passionate defense highlights the ongoing debate about the cultural significance and global appeal of boxing versus mixed martial arts.