British Airways defends changes to Executive Club loyalty program for UK flyers

British Airways is changing its loyalty program, now called the British Airways Club. Points will be earned based on spending rather than distance flown or fare class, with one point for every pound spent. Bronze status is guaranteed for those taking 25 or more flights annually, offering benefits like business class check-in. However, critics say the new system makes it harder for occasional and leisure travelers to earn top rewards. The changes will take effect on April 1, 2025. The airline aims to create a fairer system, but frequent flyers may benefit more than those who fly less often.