Ben & Jerry's leads US ice cream popularity

rd.com

Ben & Jerry's is the most popular ice cream brand nationwide, topping the list in 14 states. A new report analyzed Google Trends data from 2025 to determine the most searched ice cream brands in all 50 states, excluding ice cream shops and store brands. Jeni's Splendid Ice Creams followed closely, being the top choice in 13 states. Regional preferences were evident, with Midwestern states favoring brands like Graeter's and Braum's, while Southern states leaned towards Jeni's. Turkey Hill and Hudsonville Ice Cream also showed strong regional popularity.


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