Apple weighs TV set development based on smart home hub success

Apple is considering entering the television market, depending on the success of its upcoming smart home hub. Reports suggest that if the hub performs well, it could lead to the development of other devices, including a TV. This evaluation comes more than a decade after Apple first proposed a television. The company is reportedly taking this assessment seriously, but no specific details about the potential TV have been shared. The crowded TV market presents challenges for Apple. Competing with affordable options and established brands, the company would need to focus on user experience and integration with its existing products to stand out.