Anime mobile games market to reach $18.4B by 2033, led by Asia Pacific

The global anime mobile games market is projected to grow from $10.8 billion in 2026 to $18.4 billion by 2033, a compound annual growth rate of 7.9%, following a valuation of $10.1 billion in 2025. Asia Pacific dominated the market with a 61.2% revenue share in 2025, driven by deep anime cultural ties and high smartphone adoption. Growth is fueled by live-service models, free-to-play monetization, and increasing integration of anime intellectual property into mobile gaming. The open-world games segment led with a 25.2% share in 2025, while Android held 54.3% of the platform market. North America is expected to see the highest regional growth at a 10.4% CAGR. Key players include COGNOSPHERE, Tencent Games, and Bandai Namco.